MEET THE MAMA // Caroline Armstrong // Healthy You Hypnotherapy


Who are you?

I am Caroline and I have been living in Sheffield for the last 17 years. I live with my husband and my young daughter who is an amazing little girl. I have a pretty dry sense of humour and love Alan Partridge!

Where are you from?

I am a Yorkshire girl and was brought up just outside Leeds. I moved to Sheffield in 1999 to go to university and have been here ever since!

What do we need to know about you?

I am a trained social worker and have additional therapeutic qualifications in counselling, cognitive behaviour therapy, psychodynamic work and hypnotherapy. I have provided successful therapy to a wide range of people over the last 12 years, including spending over 6 years working with the mental health charity Mind, before deciding to focus on hypnotherapy full time. Over time I have developed a specific interest in women’s health and wellbeing and have tailored my work to this. I believe working on your mindset is fundamental in creating positive changes in your health and have seen how hypnotherapy makes significant changes to people’s quality of life.


Where can we find your business/product?

You can find me on Facebook – Healthy You Hypnotherapy Instagram – Healthyyouhypno twitter – @hypno_healthy Website –

What is your favourite thing to do as a family?

I absolutely love being by the sea with my family. We recently had a amazing autumn break in Wales which involved sandcastles, paddling, running on the sand, listening to the waves and having the wind in our hair. Awesome!

Top Mama tip…

Try not to compare yourself to other people. Motherhood can be challenging and we shouldn’t feel we have to match up to a certain ‘ideal’.

Your mama confession…

I generally don’t buy ‘naughty’ food but I have been known to pinch some of my daughters giant chocolate buttons! They taste so much better than the normal size ones!

Caroline will be coming in to talk at Mama Social on Friday 12th May 10am at The Showroom

MEET THE MAMA // Lindsay Snow / Understanding Kids

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  • Who are you?

Hello! I am Lindsay Snow and run the business Understanding Kids. I use evidence-based research to enable parents to tackle their parenting challenges with confidence and compassion. I have a 3 year old son, Adrian, and partner, Jurriaan.

  • Where are you from?

I was born in Ireland and moved to Hertfordshire, near London, when I was 6. While at uni, I went to Switzerland with the Erasmus programme where I met a Dutch guy. I then moved to the Netherlands where I completed a Masters and then a PGCE in Bilingual and International Education. After a few years Jurriaan took a job in, of all places, Hertfordshire :s We lasted another 3 years there before he fortunately got a position at the University of Sheffield where we both now feel very much at home.

  • What is your brand?

Most of the parents I work with are medical professionals, academics, teachers and business managers: people who are used to being knowledgeable and in control in their professional lives and then find that life with kids requires a slightly different measure of success. Some choose to attend a workshop because they are struggling with specific issues, like sleep or undesirable behaviour. Others just love to know what is going on in their kids’ heads.

  • What do we need to know about your brand?

You’d be amazed at how much guilt we’re all carrying around due to an inaccurate or incomplete understanding of parenting research. Access to the Internet has only made this worse. However, what seems to really matter to kids is that their caregivers are relaxed and confident. How their mum parents them might be different to how their dad or grandparents do it, and there is rarely need for everyone to be as consistent as the media would have us think. My workshops are non-judgemental because only you are the expert in what helps you to be the relaxed and confident parent your child wants you to be.

  •  Where can we find you?

Through my website and 

  • What do you like to do as a family in Sheffield?

You can usually find us hanging out as a family at the local climbing walls. Adrian and Jur enjoy visiting the animals at Graves Park while I’m working at weekends

  • Top mama tip?

So much advice out there is not backed up by peer-reviewed research so if anything doesn’t sit well with you, there’s a very good chance you don’t need to do it! If in doubt, ask the advice-giver to explain why something is important. Only then will you know if it is relevant to you and your family.

Lindsay is coming in to talk at Mama Social on Friday 28th April 10am at The Showroom and will be focussing her talk on the subject of baby’s and toddler’s sleep

GUEST SPEAKER // NOOR HIBBERT // Friday 10th February

noorOn Friday 10th February our first guest speaker for 2017 will be Entrepreneur and Certified Business and Life Success Coach, Noor Hibbert.

Noor has been to Mama Social as an attendee a few times and this woman’s enthusiasm and zest for life is infectious!

Noors background is as a business woman; she started her first business as 31 weeks pregnant (!) and had huge success with her products featuring in Tatler and GQ and she’s soon to be visiting Hollywood as part of The Oscars’ Celebrity Gifting Suite.

Noor’s true passion however, lies in inspiring other mums to lead successful and fulfilling lives and now practises as a Certified Business and Life Success Coach This session isn’t exclusively for mums wanting to start their own businesses; Noor will not only be talking us through her amazing personal journey but she’ll also be offering her advice to us all on building your confidence both in business and as a mother.

We look forward to seeing you there!

Mama Social X

MEET THE MAMA // Grace Tindall // Scandiborn


Who are you?

Hi! I’m Grace, I’m mum to Harry, 15 months and married to James. I’m the founder of Scandibørn, an online kids concept store selling Scandinavian inspired nursery and kids interiors, clothing and mama gifts.

Where are you from?

I’m originally from the south, near Milton Keynes…I met my husband James (Sheffield born and bred), moved north and never looked back. I absolutely love living in Sheffield.

What do we need to know about you?

Apart from my obvious love for Harry, James & all things Scandi, i’m a keen runner (although currently out of practice!) and hockey player. I’m definitely a perfectionist and self confessed workaholic which can be a blessing and a curse at times. I started the business with no industry experience or contacts and after 10 years as a Management consultant its been lovely to start using my creative side !

Where can we find your business/product?

You can find us at, @Scandiborn on Instagram & Twitter

What is your favourite thing to do as a family?

Like all working mums I struggle to find the balance between work and home, Sunday is set aside as a family day for us and we’ll go for a walk in the peaks with our dog and then home or to the pub for Sunday lunch.
Top mama tip…

Be KIND to yourself – you’re are always doing a much better job than you give yourself credit for.

Your mama confession…

When Harry was first born (5 weeks prem) he was having problems keeping his temperature up and after a few days it still wasn’t getting better. Then..the midwife found me feeding him expressed milk straight out the fridge as I didn’t know I needed to warm it…YES, that’s how little I knew about babies! Mama fail!

MEET THE MAMA // Rachel Medina // The Snowdrop Project


Who are you?

I am Rachel Medina, mum to Alex (almost 4) and Eva (almost 2). My husband is called Victor and we live in Birley (out by Crystal Peaks). I am the Local Coordinator at the Snowdrop Project.

Where are you from?

I’m originally from Maine in the USA. I came to Sheffield in 2007 to do an MA at Sheffield Uni. I did move around a bit growing up, so soon, Sheffield will be where I have lived the longest! I get to go home to visit family about once a year, where I stock up on my American goodies.

What do we need to know about you?

I have absolutely fallen into the career path I’m on, and I am completely in love with my job. I have a BA in History and an MA in European Historical Archaeology. I happened to find what has become my passion through some temp work I did after completing my MA. I did a bunch of rather random jobs temping as an administrator until I worked for an organisation called Refugee Support. I got managing their office and learned more about what they did to help refugees in Sheffield with housing and integration. Within six months I got a job with them as the Lifeskills Tutor at their supported accommodation Foyer teaching and coordinating life skills and independent living sessions. Without that experience, I don’t think I would have ended up where I am now!

At the moment my life consists of working and running around after Alex and Eva, but I have hobbies as well, including knitting, crocheting and painting. I also cannot resist a conversation about politics, British or American. I really enjoy listening to other people’s perspectives and experiences!

Where can we find your business/product?

Our website is:

Find us on Facebook at the moment we use facebook the most, so give us a like!

Sign up to our monthly newsletter

What is your favourite thing to do as a family?

My kids love basically anything we do all together. They are happiest when we all go to the park or just stay home and play together, but so far our favourite family activity is taking the kids to Yorkshire Wildlife Park to see the animals.

Top mama tip

Be honest with yourself and with others when it’s tough. Find some friends who you can be real with, during both the good and the difficult things, and commiserate regularly!

Your mama confession…..

Should be confessions!

I have been known to let my kids eat cereal for dinner and put them to bed early on nights my husband is out of town to maximise some peace and quiet for myself. It’s like a treat for them and for me!

I once forgot that it was picture day at nursery and both my kids were dressed like house elves…seriously every item they were wearing was either stained or had holes in! Surprisingly we didn’t buy any of those photos!

Alex also loves AC/DC and once sang, ‘Thunderstruck’ for show and tell at nursery – his favourite line is ‘I was shakin’ at the knees/I was covered in bees’… I haven’t corrected him.



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Joining us at mama social on Friday 14th October is Rachel Medina, the local coordinator for the Sheffield
charity, the Snowdrop Project. A charity which works to empower survivors of human trafficking to live independently in the community.

Rachel helped to start the charity, while starting a family. She is going to come and talk to the group about how she juggled motherhood with the pressures of setting up a charity.

Rachel will also being telling us about how and why the charity was started and the incredible work they do to support the survivors of human trafficking.

”The Snowdrop Project is named thus because, as the first flower of spring, the Snowdrop must overcome the harsh, cold realities of winter in order to bloom.”

Rachel is coming in to Mama Social on Friday 14th October, 10:30-12 at The Showroom- We hope to see you there!



Who are you?

Jenny Walker, co-founder of

Top Five Baby is a baby kit review website where we have created a shortlist of the best in every category to save busy parents the time, effort and stress of figuring out what you actually need for your baby.

Where are you from?

Sheffield, then I moved to London in 2007 (that’s where I had all my children) and now very happily back north again as I promised myself I’d not bring them up in The Smoke.

What do we need to know about you?

I studied and qualified as a lawyer before being made redundant whilst pregnant with my second child.  This turned out to be the best thing that could have happened to me, as there was no way I could have returned to my job after our little boy Elliott came along. He very sadly died aged 10 days old of a rare genetic condition that we had no idea about and I have spent much of the time since them coming to terms with his death and learning how to live life according to how I want to, in a much happier, simpler way with my children and husband.

Fundraising in Elliott’s memory for Great Ormond Street, the hospital where he was treated, has kept me going too. More recently me and my husband, Michael, have invested any of our remaining spare time into growing Top Five Baby, but we’re still on with our fundraising and I’m not sure we’ll ever stop. I have two healthy girls and am I’m pregnant with our fourth child!

Where can we find your business/product?

Our website is

We’re on Facebook at

Instagram @topfive_baby

Pinterest @topfivebaby

What is your favourite thing to do as a family?

Luckily loads of stuff as our girls are still young enough to enjoy being with us and us with them. Snuggling in bed with books, going for a walk, digging in the garden, cooking, colouring, making dens are just a few things the girls love doing at the moment.

What is your top mama tip?

Ask for help if you need it. I’m terrible at this but trying to get better. Being a mama can be really hard when you’re doing it all on your own, and an hour or so off can make all the difference. You’ll enjoy things all the more when you’re reunited. And be kind to yourself. Try not to feel guilty about the stuff mums generally punish themselves feeling guilty about, just doing your best is enough.

Mama confession

I taught my 4 year old to sing Mummy Superstar to the tune of the chorus of Ghetto Superstar / Islands in the Stream. It’s super cheesy but it gives me an amazing boost that she thinks I’m a superstar even if I’ve told her to sing it! I’m clinging to this as long as I can get away with it.


Jenny is coming in to speak at the Mama Social session on September 30th. 10:30-12 at The Showroom.

MEET THE MAMA // Emma Braithwaite // Bobbi Brown


Who are you?

My name is Emma Braithwaite. I am a makeup artist and mother to two girls. Who are 4 and 2.

Where are you from?

I live on the outskirts of Doncaster near Thorne. I commute to Sheffield for work because I love my job!

What do we need to know about you?

I’ve been a makeup artist for 15 years. For 12 of those years I traveled around the country doing makeup artist events.  I have worked in Paris and London on Chanel fashion shows. I discovered Bobbi Brown when I had my first child. I loved her philosophy on life and also the fact that she is working mum. I loved that she created products that suit me as a mother as well as a makeup artist. She sees the woman and wants to bring out the best in everyone. Her moto is be who you are. That did it for me!

Where can we find your business/product (facebook, instagram/website etc)

I work for Bobbi Brown in John Lewis Sheffield. We offer complementary how to’s for anybody wanting any makeup/skincare advice.

What is your favourite thing to do as a family?

I love it when we are all together having an old fashioned Sunday dinner.

Top mama tip…

Don’t be afraid to look silly!! Oh and say I love you, a lot!

Your mama confession…..

My 2 year old still gets in bed with me every night!

Emma will be joining us at Mama Social on Friday 23th September 10:30-12 at The Showroom.


Logo - TextRosie Dymond and Jenny Reid are co-directors of the Apple Tree Centre, providing counselling and therapy to children and young people.

Jenny and Rosie will talk about their work as Play Therapists, supporting children with a wide range of emotional and behavioural needs, as well as their experience of teaching Play Therapy skills to parents as part of their Child-Parent Relationship Therapy (CPRT) groups.

CPRT supports parents to hold weekly ‘Special Play’ sessions with their own children. These sessions are child-led, allowing children to feel understood and in control, and giving parents an insight into their children’s thoughts and feelings. At the same time, parents learn techniques and develop confidence to set effective boundaries.

Play has a crucial role in children’s development, allowing children to learn to regulate their emotions, process their experiences and practice new skills and behaviour patterns, as well as providing a valuable means of communication between parents and children. We will talk about the roles of different kinds of play and their relevance to children’s social, emotional and cognitive development.

GUEST SPEAKER // Sally Pearse 

Sally Pearse will be joining us for our Friday 8th July meet up. Sally is Head of Area for 0-5 Education and Care at Sheffield Hallam University and a Thrive Practitioner and Trainer.

Sally will be discussing elements of attachment theory, neuroscience and the role of the adult in helping children to develop a healthy stress regulation system. This will  be based on the ‘Thrive’ approach, which is a developmental approach to working with children and young people. The approach draws on the latest research to support children’s emotional development and help adults to understand children’s behaviour as communication. You can find out more about the Thrive approach through the website

Sally passionately believes that the early years of a child’s life are crucial and that early years services can play a vital role in community development and support.

Sally is an expert in the education of children and young people and as we Mamas are the primary educators of our little ones, this is one not to miss!